The Missing Layer in AI Workflows: Context Architecture
To start with a disclaimer: we are not in the business of selling software. We are a CRO agency that took a head-first approach to AI competition and can help you do the same. Like many of you, my colleagues and I are self-educated. As such, we can rely on tons of practice-based knowledge and […]
Building a minimal Chrome extension for CRO development
As a Senior Front-end Developer specializing in high-velocity experimentation and personalization, I found myself constantly switching between different tools and manually reloading pages during development. That’s when I decided to build Mintminds RequestLite – a minimal yet powerful Chrome extension designed specifically for Conversion Rate Optimization (CRO) development workflows. The Problem: Development Friction in CRO […]
Why GrowthBook?
Our Preferred Experimentation Platform Before we dive in—full disclosure: we don’t have any financial interest in Growthbook… at least, not yet! So, why did we choose it? As a CRO agency since 2016, Mintminds is committed to providing the best value to our clients, and we know that the biggest hurdle in scaling experimentation programs […]
Your GrowthBook Implementation Partner
Growthbook is an open-source platform that provides robust experimentation capabilities, but setting it up can be a technical challenge. For example, targeting experiments precisely requires custom targeting code that integrates with the Growthbook SDK. While Growthbook offers unmatched flexibility and cost-effectiveness compared to rivals like Convert, VWO, and Optimizely, the initial setup demands careful planning […]